Superstar Rajinikanth and his films have got a tremendous impact at the box office and across the Pan-Indian audience along with few world audiences. So, it is natural that whenever his project is announced there is a rat race to grab the rights and many come forward to shell astronomical prices for that.
However, it is heard that the same tempo is not being observed for Rajini’s ongoing venture ‘Kochadaiyaan’. Sources say the main reason for that is ‘Kochadaiyaan’ is a motion capture movie more on the lines of ‘Avatar’ so one would see a virtual image of Rajini more than the actual him.
With this, the buyers are not sure how such products will work and how the audience will receive it. Moreover, they add that there are not many theatres in the B, C centers which have the required infrastructure to give that real feel of motion capture technology. Perhaps it is time for the makers to come up with a strategy to deal with this.
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